Course Overview

MBA in Digital Business


1. International Marketing:

This module is all about Marketing in an International landscape. It covers financing, distribution, product and service planning, pricing, risk management, communications and marketing operations.

2. International Economics:

This module includes theories and applications of international economics such as comparative advantage law, the Heckscher-Ohlin theory, the Ricardian model, tariff and non-tariff barriers, alternative trade theories, customs unions, internationalization of financial markets and international capital mobility.

3. Managerial Accounting:

Topics revolve around the study of managerial accounting for decision making and internal reporting. You'll adopt a business management approach to developing and using accounting information. Topics include accounting for decentralized operations, cost analysis, cost behavior, control measures and profit planning.

4. International Financial Management:

You'll learn to assess challenges the international financial environment poses to companies. Topics include international portfolio management, foreign direct investment, the international tax environment, balance of payments, the international monetary system, globalization and the MNCs, international banking and imports/exports.

5. Entrepreneurship:

In this module you'll learn to assess the feasibility of a new business venture and be trained in product development, business strategy, startup financing, strategic planning, operations, and the legal and financial dimensions of entrepreneurship.

6. Operations Management:

Learn to evaluate operations management practices and understand major operational decisions. Topics include supply chain issues and strategy, quality management, demand and supply planning and inventory control. The course combines case studies, discussions and projects for real world application of what you are taught.

7. Strategic Management:

This module explores the strategic decisions that result in a business achieving a competitive advantage. The process involves a look at both the external and the internal business environment to improve a company's future. You'll be exposed to strategic thinking that promotes business success and give an organization a competitive advantage in the marketplace.

8. Statistical Decision Making:

This course provides you with an analytical framework to evaluate problems in a structured manner and gives you tools for the management of uncertainties that pervade business processes. The emphasis will be on statistical analysis in order to inform decision making in a business and managerial setting.

9. International Commercial Law:

This is a module in commercial law that applies to business transactions in the international setting. It includes a study of interrelationships among business laws of different countries, as well as the legal impact on business organizations. It covers agency agreements, import and export regulations, regional transactions, technology transfers, intellectual property, legal organization, and product liability.

10. Human Resource Management:

This module explores the dynamic environment of human resources management and the complex decisions that managers must make when managing employees. Topics covered include managing employees for competitive advantage, legal compliance, workforce planning, recruitment, selection, training, development, performance management, compensation, incentives, and labour unions.

11. Business Ethics:

This advanced module focuses on applied ethics. You'll learn about ethical principles and commonly-encountered ethical issues that arise in a business context. top management’s role in shaping an organization’s stance toward social responsibility and ethics. Enumerate the different responsibilities of business. Identify organizational stakeholders and their influence in firm behaviour.